One of the first customers we see each day is a chap who rummages through the bin at our lottery bench where people discard used instant scratch tickets. He grabs the tickets and checks them over and over. Every couple of weeks he finds a winner. How great is that?
Newsagencies are like that. We each have customers who interact with us in ways you’d never encounter in big business. Sure, some of these interactions are annoying but they connect us with the community in a unique and vital way.
When I first found out about our bin diver my instinct was to ensure the bin was emptied before we opened in the morning. Now, if I’m there when he comes in we trade a smile and I feel good that leaving a full bin is, in part, good customer service.
This is so true, its a relation with the community and its fantastic that you dont empty the bin on him.
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