We have allocated and aisle end for ACP Connections promotions. It’s valuable space but well used thanks to the excellent materials the Connections team provide. It’s frustrating that at Easter and Christmas they take time off from promotions. We’ve created our own thing for Gardening Australia:
The best way to keep the space allocated and the retail systems working like clockwork is for these promotions to not stop.
While the folks at ACP will not happy at my swipe here, I hope they understand where I am coming from. Newsagents work to processes and if you take a week off then it is easy for the process to be forgotten.
The folks at Pacific will be unhappy that such great display space is given to ACP. If they created a weekly promotional package like I get from ACP’s Connections program I’d find a good space for it.
I want my shop to look fresh and vibrant and weekly point of sale materials help achieve this.
the connections packs do not stop for easter.You still should have recieved them.Last week was Ralph and tv week and this week was Ralph.
No extra pack was sent for ralph this week but you should have got enough the week before.
Maybe you really should get all your information straight before you blog about it.
Hi Mary,
No new Connections pack was sent this week. That was my point. I am not about to repeat promotion for a title which was exceptionally promoted last week.
Mark
It seems Pacific has sent an email out this week promoting their http://www.pacificmaglink.com.au website. A response to this post?