Today’s Sydney Morning Herald is printed on green paper. I’m surprised they did not green up the website as well. Time magazine on Monday publishes a special Earth day issue. Sydney tomorrow night turns off the lights for an hour – Earth Hour. Newsagents in NSW especially could leverage all this activity in around the various titles and products which relate to global warming and climate change and demonstrate relevance on such an important topic.
I’m in Canberra today and was disappointed to see the green Sydney Morning Herald being treated at the airport Newslink store no different to usual.
Newsagencies are small and, mostly, local businesses. We need to demonstrate our local credentials by connecting with local issues. Okay, airport stores are not local but on this issue I expected to see some effort.