A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Newsagent sales data

Several newsagents have contacted me about approaches made to them by parties interested in accessing sales data from their computer system. The pitch is that the newsagent allows the installation of a box between their front counter barcode scanners and their computer and that this box sends barcodes of all items sold to the company pitching the idea. In the return for their participation the newsagent received a gift or small payment.

My view is that newsagents ought to control the aggregated data from their stores. Only this way can they honour their obligations under current supplier arrangements. I am aware of work being done in this area and suggest that newsagents approached hold off for the moment.

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Newsagency challenges

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