We moved Notebook magazine three weeks to next to our weeklies, along with Real Living and Better Homes and Gardens. While all three have benefited from the move, Notebook has benefited the most. We sold out. These three titles challenge location guidelines – hence our decision to try them across with the weeklies. Our shopping basket data suggested this is where they belonged.
Just courious Mark, what date was on these mags and where are they from.
Lance, if you mean the windows magazine in the other post they cam in yesterday from Network. Mark