Here’s another title which should be killed. Sales are none or one for each issue of Business & Investment Lifestyle Sales in my shop. It’s not paying its way and is wasting time and real-estate.
I’m boring you with my almost daily blogging about crap magazine titles but someone sometime will take notice. NEWSAGENTS ARE BEING ABUSED with titles like this. Newsagent competitors are not burdened with such performing titles. Yeah, Business & Investment Lifestyle Sales is passed its use by date. The internet owns this space now.
it is understandable that you should be frustrated that newsagents don’t have much control over their purchases of magazines. My local liquor does not have to put up with receiving obscure wines from wineries with no public appeal, so why should a newsagent have to put up with titles that no-one reads.
I’m actually not bored by it at all personally – I find it really interesting because when ever I go into the newsagency I see all of these magazines and think how could these be making money – also if you don’t say anything who will know!