The email from Tattersalls is more than a courtesy reminder about their upcoming $33 million Superdraw. It’s a full on promotion and includes a link which gets you a ticket in the draw in just one click. The State Government in Victoria would do well to look at Tattersalls’ online strategies as it considers whether to renew Tattersalls’ gambling licence in Victoria.
I understand the need for Tattersalls to play online. However, that they do this without sharing any revenue with its retail network is appalling. We actively promote their brand every day; we build their database; we create the local buzz which the online strategy feeds off.
Why as a retailer dont you sell your products online?
Curious, I do. I’ve had a retail website for four years and it’s going very well.
Mark
Hi mark
May I ask your online store address. Thanks.
frank, It’s in the ink space – http://www.inkfast.com.au.
mark