Partworks are popular here in France. I took this photo of one issue of a Mr Magoo partworks which republishes the 1960s TV Series. It’s a title I never expected to see as a partwork series. But now that I think about, there are plenty of series from this era which would sell. Maybe we will follow Europe on this like we do so many other partwork titles.
The shop where I took this photo had all partworks displayed in one of its windows. While the display itself was mediocre, that they were displaying the range in the window is something we don’t do for partworks – mainly due to the type of marketing collateral we receive for the titles.
Partworks are a pain for newsagents because of supplier problems. But I wouldn’t be without them – they are exclusive to newsagents and that helps offset the supply consistency problems.