We’re in lottery heaven at the moment in Australia – from a retailers perspective. Powerball is $6 million, Tattslotto (Saturday) is $21 million, Super 7 OzLotto is $10 million. These are ALL jackpots and they’re driving bonus traffic to newsagencies across the counter. I’d say traffic is up 25% on regular times. So, while newspaper publishers are in a lather over how to leverage the latte traffic through their deals with Starbucks and Gloria Jeans, they could be making more by working with newsagents to achieve incremental sales at their lottery counters. The lottery counter is where the action is. Upselling is easy. All newsagents need is the right sales levers and incentives to pursue the opportunity.