The rumor I first reported here several months ago speculating that Australia Post is investigating publishing a weekly magazine has made its way to me again. This time the suggestion is a monthly targeted at women – maybe leveraging an existing title? I think the rumor is part of the Australia Post strategy to gain magazine publisher interest in carrying magazines in Post Offices. Someone in Minister Coonan’s office needs to read the Act again, especially the section detailing what Australia Post can do.
Oooh! Competition! What a terrible thing! Means I can buy stuff everywhere. Good for me. You know newsagencies are a thing of the past…
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mate, you can buy magazines elsewhere now. The Australia Post issue centres around the government owning a retail network targeting newsagents. That sucks. Mark.
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Lotto, etc could be next, however Aust Post may not be a full government run organisation somewhere in the future. Remember our representatives saying there will be no GST and no selling of Telstra.
What is very unfair is if Aust Post goes the way of Supermarkets / petrol outlets / Gloria Jeans and maybe Chemists and the local fish & Chip shop, it will leave Newsagencies vulnerable, selling top 20 magazines in outlets that impede on Newsagency territory as it is now will see a decline in paying clientel.
Magazine Distributors will rely heavily on Newsagencies to sell the other 1000 titles while they keep your money until its return time.
If Newspapers go the same way to Aust Post, Goodbye to many good business unless Newsagencies come up with a viable model not for survival but for carrying on a business.
Where there is 3 Newsgencies in my postcode there could possibly 1 superagency in the future. Is that what the Distributors want?
Is it right, I do not think so, will it happen, no way because there will never be a GST.
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