I checked the sales results for several new (and newish) titles yesterday and found some unexpected results.
Alpha, the $2.00 sports monthly from News Ltd is selling well despite the frustrating requirement of customers having to buy a newspaper.
Explode is struggling.
ZOO Weekly is struggling.Famous is patchy and needs better cut through in an even more competitive women’s weeklies category. It’s often bought with at least one other of the weeklies.
Star Enquirer has improved and is starting to attract regular customers. It sells alone half the time.