Speaking last week at a World Association of Newspapers meeting in Madrid was, among others Simon Waldman of digital publishing at Guardian Newspapers. According to this Yahoo News report, Waldman told the conference that within “six to seven years”, the group planned to dedicate 80 percent of its time to digital activities, compared to 20 percent at present.
Australia’s small business newsagents aren’t dedicating anything today to digital activities. We should be. We should be as engaged in a pursuing a digital future as newspaper publishers and we should be doing this from within and not with a supplier.