While Limelight magazine from the ABC is sold through newsagents, the ABC does not note them as an outlet in TV commercials. Their commercials promote Limelight Newsagents carry by my very rough) guess 50,000 copies and generate sales of 35,000 copies. Imagine the result if the ABC promoted newsagents as carrying Limelight. If they want newsagents to carry the title they need to promote the newsagent channel.
Dear Mark,
For the time being I’d like to tell you I came across your information/question/suggestion.
Could you please let me know that you found my note. I will let you know later what questions I have. I am currently doing research into how advertising in limelight gets handled. I have somewhat similar questions to yours.
Regards, Linda Collins